Customer Interview Script
Ask the right questions.
A structured customer interview framework: 5-phase script, AI-assisted prompt variants, Jobs-to-Be-Done probes, and a synthesis template. Extract actionable insights from every user conversation.
Tech stack
The Problem
Bad interview questions confirm bias instead of revealing truth
Most founders ask solution questions before understanding the problem deeply
Interview notes pile up without a synthesis process — insights get lost
What's Included
Everything you need to ship production-grade code
5-Phase Interview Script
Warm-up, context, current workflow, pain discovery, and solution probing.
JTBD Probe Questions
Jobs-to-Be-Done question variants to uncover motivations behind behavior.
AI Prompt Variants
Claude/GPT prompts to generate follow-up questions from interview notes in real time.
Synthesis Template
Structured template to extract: pain, trigger, current solution, and willingness to pay.
Get the Template
One-time payment. Full source code. Lifetime updates.
Template
- Interview script PDF + Notion
- AI prompt pack
- Synthesis Notion template
Frequently Asked Questions
Is this for in-person or remote interviews?
Both. Notes on adapting each phase for Zoom vs in-person are included.